Class is in session
9.6
(33 ratings)
3 Weeks
·Cohort-based Course
Learn how to evaluate, build, scale, and monetize network effects.
Class is in session
9.6
(33 ratings)
3 Weeks
·Cohort-based Course
Learn how to evaluate, build, scale, and monetize network effects.
Hosted by
Sameer Singh
Creator of Breadcrumb.vc | Venture Partner at Speedinvest | Atomico Angel
Course overview
Identify the most powerful types of network effects, and how you can scale, measure and monetize them. Whether you are a founder, operator or investor, this course will give you the tools to tap into the power of network effects.
Case studies in this course include Uber, Airbnb, Shpock, Opentable, Treatwell, Homejoy, Shyp, Moviepass, Spotify, Vestiaire Collective, Opendoor, Upwork, Poshmark, Autotrader, Classpass, Leaflink, Docplanner, Facebook, Snapchat, Discord, Slack, Zoom, Carta, Meerkat, Houseparty, Paypal, Linkedin, Venmo, XANT, Tripadvisor, Waze, Moovit, Grammarly, Transit, Xbox, iOS, Android, Roku, Salesforce and Shopify.
01
Founders
You are building an early-stage startup and are trying to develop network effects
02
Investors
You want to understand network effects to screen investment opportunities and support portfolio companies
03
Product & GTM Leaders
You work at a company that is built on network effects and want to leverage them better or enhance them
The four different types of network effects — marketplaces, interaction networks, data networks, and platforms — and frameworks to assess the efficacy of each type
For each type of network effect, understand factors that influence growth, unit economics and barriers to competition
Understand factors that can make it more difficult to overcome the cold start problem and strategies to achieve liquidity — and how they differ across different types of network effects
Identify monetization options available to network effect businesses and how they are influenced by the type of network effect
Understand the difference between virality and network effects — and how to combine them
How you can layer multiple forms of network effects — to strengthen defensibility and scalability even further
How you can maximize positive network effects and minimize negative ones
How you can identify the most important metrics for each network type, and how you can measure them
Applied Network Effects
9.6
(33 ratings)
Tova Safra
Shiv Sinha
Meghan McCormick
Mathias Ockenfels
Hostos Monegro
Chad Burdette
Pedro Claveria
Creator of Breadcrumb.vc | Venture Partner at Speedinvest | Atomico Angel
Sameer is an early-stage investor focused on network effects. He is the creator of Breadcrumb.vc, a globally renowned resource on network effects. He is also a Venture Partner at Speedinvest and part of the Atomico Angel Program.
Previously, he was the global director of consulting at App Annie (now called Data.ai) — an app market data company that raised $160M from leading VC firms like Sequoia and Greycroft. In this role, he advised leading companies like Spotify, Shpock, and Trainline. Before moving to Europe with App Annie, he was an early-stage VC in India where he first began exploring network effects.
5:00 PM - 7:30 PM GMT
Sessions will be held on Tuesdays and Thursdays for the 3-week duration of the course.
Tuesdays: Theory and frameworks relevant to different forms of network effects.
Thursdays: Apply frameworks to real-world examples in live group exercises.
Week 1: Intro to network effects & marketplaces
Week 2: Interaction & data networks
Week 3: Platforms & managing network effects
Every session will be recorded, so you can watch it again if you have to miss one, or just want a refresh on the material.
This is a recording of a workshop that can best be described as a network effects crash course. It describes the different variants of network effects and what makes them scalable and defensible (or not!). As a bonus, there are a couple of exercises at the end that show you how to apply these frameworks.
Active, not passive
This course focuses on live workshops and hands-on projects
Learn in public
You’ll be learning in public through breakout rooms and an engaged community
Learn with a cohort of peers
Surround yourself with like-minded people who want to grow alongside you
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