Data-driven Decision Making for Product Managers

Cohort-based Course

Acquire data literacy, an essential skill for modern product managers.

PMTK is used worldwide, including:

Intel
Siemens
Toshiba Corporation
Amdocs
Cisco

Course overview

Acquire and Apply Data Literacy in Product Management

In this highly interactive course, you will learn to read and analyze data to make data-informed product decisions with every iteration.

Who is this course for

01

Aspiring Product Managers


You are transitioning into product management and need to build data literacy to support product decisions.

02

Practicing Product Managers


You manage products and want to strengthen your decision-making with data rather than intuition.

03

Startup Founders and Entrepreneurs


You want to use data to guide product feature choices, growth strategy, and avoid costly missteps.

Key outcomes

Understand Core Concepts Related To Data

Gain the knowledge, skills, and tools to acquire and apply data literacy in product management.

Learn To Analyze and Leverage Data

Discover effective ways to read, interpret, work with, analyze and communicate with data.

Make Data-Driven Decisions

Make data-informed product decisions with every iteration.

Communicate Data-Driven Decisions

Demonstrate to Executive Management and Engineering the value of data in product management.

Recognize the Limits of Intuition and Data

Understand when to trust experience, when to rely on data, and how to balance both in decision-making.

Establish a Data-Driven Culture

Foster organizational practices that prioritize ethical data use, shared metrics, and accessible insights.

What’s included

Gabriel Steinhardt

Live sessions

Learn directly from Gabriel Steinhardt in a real-time, interactive format.

Lifetime access

Go back to course content and whenever you need to.

Community of peers

Stay accountable and share insights with like-minded professionals.

Certificate of completion

Share your new skills with your employer or on LinkedIn.

Maven Guarantee

This course is backed by the Maven Guarantee. Students are eligible for a full refund up until the halfway point of the course.

Course syllabus

Week 1

Sep 15—Sep 18

    Sep

    15

    Session 1

    Mon 9/158:00 AM—10:00 AM (UTC)

    Sep

    16

    Session 2

    Tue 9/168:00 AM—10:00 AM (UTC)

    Sep

    17

    Session 3

    Wed 9/178:00 AM—10:00 AM (UTC)

    Sep

    18

    Session 4

    Thu 9/188:00 AM—10:00 AM (UTC)

Meet your instructor

Gabriel Steinhardt

Gabriel Steinhardt

PMTK® Creator, 3x Author, Trained 4K+, 1K+ Firms Worldwide, Tech PM Expert, MBA

  • Internationally recognized technology product management expert and public speaker.
  • Developer of the Blackblot Product Manager's Toolkit® (PMTK) product management methodology, a globally adopted best practice with over 6,000 registered users worldwide.
  • Personally trained over 4,000 professionals worldwide in PMTK®.
  • Author of The Product Manager's Toolkit book, published by Springer Verlag.
  • Author of the Market-Value Pricing book, published by Springer Verlag.
  • Author of the Data-driven Decision-making for Product Managers book, published by Springer Verlag.
  • Marketing and information systems MBA.
  • Blackblot education is delivered worldwide (Australia, Belgium, Bulgaria, Canada, China, Finland, France, Germany, India, Ireland, Israel, Netherlands, Poland, Portugal, Serbia, Singapore, Spain, Switzerland, Turkey, United Kingdom, and the USA).


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Data-driven Decision Making for Product Managers

Course schedule

8 hours per week

  • Monday, Tuesday, Wednesday, and Thursday

    08:00–10:00 GMT (EU/Asia Time Friendly)

    • Delivered live and online via Google Meet.
    • Attendance is required.

Included in the course (free of charge!)

Included in the course (free of charge!)

Free Blackblot DDDM Book

Free printed hardcover copy of the Blackblot Data-driven Decision-making for Product Managers book.

Free Blackblot Product Management Professional™ (BPMP) certification

Free login credentials to the Blackblot Product Management Professional™ in Data-driven Decision Making certification test.

Free Blackblot Product Manager's Toolkit® (PMTK) Templates

Free license and login credentials to the Blackblot Product Manager's Toolkit® (PMTK) professional template collection (valued at $89).

Free Mentoring Sessions

Three free half-hour online mentoring sessions with the instructor.

Free Course Slides

Course slides are provided to students as a downloadable PDF file at no charge.

Frequently Asked Questions

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Data-driven Decision Making for Product Managers