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Future-Proofing Client Success with AI

Master AI tools and strategies designed for B2B Client Success Managers to enhance client relationships, predict needs and drive retention.

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Previously worked for

Gartner
Clarivate
MarkMonitor
Thomson Reuters

Course overview

Future-proof CS using AI, for proactive relationship management with confidence.

Read my post on the application of AI here: https://www.artwhich.com/


This practical, hands-on course equips experienced CSMs AI literacy needed to:


(1) Analyze client data patterns to identify early warning signs of churn


(2) Design AI-enhanced workflows that complement your existing client success processes


(3) Create predictive client health models using basic AI frameworks


(4) Develop strategic approaches to communicate AI value propositions to skeptical (internal) clients


Designed exclusively for client success professionals in B2B environments who want to stay ahead of industry changes and exceed performance metrics through strategic AI implementation.

Who is this course for

01

Junior B2B client success managers with at least 2 to 3 years of CSM experience, keen to explore ways AI may help identify signs of churn.

02

Senior client success managers or leaders with 5+ years of experience, and keen to move to a technological approach to managing accounts.

03

This program is not for students, aspiring CSMs, graduates, or CSMs who are extremely aware of AI in practice.

What you’ll get out of this course

Analyze client data patterns to identify early warning signs of churn


Design AI-enhanced workflows that complement your existing client success processes


Create predictive client health models using basic AI frameworks


Develop strategic approaches to communicate AI value propositions to skeptical (internal) clients


What’s included

May at artwhich.com

Live sessions

Learn directly from May at artwhich.com in a real-time, interactive format.

Lifetime access

Go back to course content and recordings whenever you need to.

Community of peers

Stay accountable and share insights with like-minded professionals.

Certificate of completion

Share your new skills with your employer or on LinkedIn.

Maven Guarantee

This course is backed by the Maven Guarantee. Students are eligible for a full refund up until the halfway point of the course.

Course syllabus

7 live sessions β€’ 18 lessons β€’ 10 projects

Week 1

Mar 2β€”Mar 8

    Module 1: Understanding AI Foundations for Client Success

    Objectives: Understand AI capabilities and limitations specifically relevant to client success management in B2B contexts.

    • πŸ€–

      AI Fundamentals for Non-Technical CSMs

    • πŸ€–

      Predictive Analytics

    • πŸ€–

      Natural Language Processing (NLP)

    • πŸ€–

      Recommendation Systems

    • πŸ€–

      Conversational AI

    • πŸ€–

      How Machine Learning Models Work with Client Data

    • Jan

      20

      Workshop 1: Reflecting on Success Cases

      Tue 1/209:00 PMβ€”10:00 PM (UTC)
    • ✍️

      Reflecting on Success Cases - Share Your Reflection

      Submit by Mar 3

Week 2

Mar 9β€”Mar 15

    Feb

    1

    Workshop 5: Data Pattern Recognition for Proactive Account Management

    Sun 2/19:00 PMβ€”10:00 PM (UTC)

    Module 2: Data Literacy 101 for Client Success Managers and Leaders

    Let's explore the data landscape that powers AI insights.

    • πŸ”’

      Understanding Client Data Types and Quality Requirements

    • πŸ”’

      Product Usage Data

    • πŸ”’

      Engagement Data

    • πŸ”’

      Client Contextual Data

    • πŸ”’

      Outcome Data

    • Jan

      26

      Workshop 2: Data Inventory

      Mon 1/269:00 PMβ€”10:00 PM (UTC)
    • ✍️

      Data Inventory: Submit Your Work

      Submit by Mar 10
    • πŸ€–

      How AI Interprets Client Interactions

    • πŸ€–

      Pattern Recognition

    • πŸ€–

      Contextual Analysis

    • πŸ€–

      Sentiment and Intent Analysis

    • Jan

      28

      Workshop 3: Client Interactions Analysis and Framework Creation

      Wed 1/289:00 PMβ€”10:00 PM (UTC)
    • ✍️

      Client Interactions Analysis and Framework Creation - Submit Your Work

      Submit by Mar 12
    • Jan

      30

      Workshop 4: Evaluating Your Organization's Data Readiness

      Fri 1/309:00 PMβ€”10:00 PM (UTC)
    • ✍️

      Evaluating Your Organization's Data Readiness - Submit Your Work

      Submit by Mar 12
    • ✍️

      Data Pattern Recognition for Proactive Account Management - Submit Your Work

      Submit by Mar 12

Week 3

Mar 16

    Module 3: Maximising CS Tools

    Let's review the current AI tools landscape for client success and understand how to maximise their values.

    • πŸ€–

      Overview of AI-Powered CS Platforms

    • πŸ€–

      CS Platforms with AI Features

    • πŸ€–

      AI Enhancement Tools for Existing Systems

    • ✍️

      Reflection on Evaluating and Selecting Tools

      Submit by Mar 16
    • Feb

      2

      Workshop 6: Designing AI-Enhanced Client Success Workflows

      Mon 2/29:00 PMβ€”10:00 PM (UTC)
    • ✍️

      Designing AI-Enhanced Client Success Workflows - Submit Your Work!

      Submit by Mar 17
    • ✍️

      Building Basic Predictive Client Health Models - Submit Your Work

      Submit by Mar 17
    • ✍️

      Communicating AI Value to Skeptical (Internal) Clients

      Submit by Mar 17
    • ✍️

      Putting It All Together

      Submit by Mar 17

Bonus

    Jul

    16

    Post-Program Mixer

    Thu 7/168:00 PMβ€”9:00 PM (UTC)

What people are saying

Β Β Β Β Β Β Β Β ...May, who has been so diligently reading mine and providing focused and helpful feedback."
Student A

Student A

Sustainability CS Expert
Β Β Β Β Β Β Β Β "May is one of the most motivated and positive people I have ever met, she is strong and resilient. She has been and still is an inspirational figure for me."
Student B

Student B

Market Research / CX Expert
Β Β Β Β Β Β Β Β "May is very knowledgeable about different aspects of business, digital in particular, we had a great rapport with her and we like that she had integrity."
Student C

Student C

Communication Consulting Founder

Meet your instructor

May at artwhich.com

May at artwhich.com

This is where you'll add your bio as a way to establish credibility and demonstrate to your audience why you're the right person to teach this course.

Course schedule

6-8 hours per week

  • 2 Pre and Post-Program Mixers via Zoom

    1 hour per mixer

    Pre and post-program 'get to know your peers' sessions via Zoom facilitate networking, build CS community, and provide a platform for informal interaction and relationship-building, which can enhance your overall program experience and future collaborations in the field of CS.

  • 7 Live Zoom Interactive Workshops

    1 hour at 21:00 BST on various weekdays

    Schedule

    Week 1: 14 May and 19 May

    Week 2: 21 May, 22 May and 23 May

    Week 3: 26 May and 27 May

  • Weekly Projects

    4 hours per week

    Put what you learned in practice. Receive feedback from your host and peers.

Learning is better with cohorts

Learning is better with cohorts

Active hands-on learning

This course builds on live workshops and hands-on projects

Interactive and project-based

You’ll be interacting with other learners through breakout rooms and project teams

Learn with a cohort of peers

Join a community of like-minded people who want to learn and grow alongside you

Frequently Asked Questions