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Content Creation 101

5 Weeks

·

Cohort-based Course

Content 101 is for anyone who needs some extra guidance on how/where/when to shoot content for their personal brand or business.

Social Media Strategy/Content Creation

Kendrascott
Bonfire
Jera Bean
Leander Athletic Club | Leander TX
junk gypsy

Course overview

Describe the transformation students will have in your course

Content Creation 101:


This course is for ALL of my beginners out there who have no clue where to start when it comes to social media. This is for the people who KNOW if someone held their hand through it- that they would get it.


And THAT is what I'm here to do. 🤠🤳🏼


I will take students from the very beginning of this course on a path to finding out the foundation of what it takes to have a successful social media presence.


I will help them answer questions like, "What do I film?" or "How do I edit? and "When do I post?"


My 4 workshops (plus a bonus for those who attend), all build off of one another. Their overarching themes are listed below:


Workshop #1: "What Do I Film?"

Workshop #2: "How Do I Film?"

Workshop #3: "How Do I Edit?"

Workshop #4: "How Do I Post?"


And my personal favorite- the bonus. ⭐️

Bonus Workshop: "How Do I Edit ~Faster/How Do I Use Trending Audios?"


My passions of social media marketing and teaching are officially merging together to create this amazing opportunity for beginners to get a piece of this content creation/social media marketing pie. 🍰


Social media doesn't have to be hard.


So I'm here and teaching this course to prove.. that it's not. 😉💃🏻🪩✨


Who is this course for?

01

This is for anyone who has ever wanted to finally start creating content instead of just consuming it..

02

If making a post on your social media account stresses you instead of inspires you then this course is for you.

03

If you find yourself asking "What Do I Post?" or "How Do People Even Come Up With Content Ideas?" then this course will be life changing.

What you’ll get out of this course:

Students will be able to distinguish what's holding them back w/ their current content and identify ways to reach their ideal social metrics

We will analyze what your current fear with social media is by asking yourself some deeper rooted questions. We will then craft a growth mindset approach around what can happen to our lives if we began taking social media seriously.

Students will be able to outline their content buckets in order to create their own social media roadmap.

We will dive into the foundational buckets that creators use to both post consistently and within their frame of branding. After developing this framework, we will then put placeholders alongside of them to apply the different pillars.

Students will be able to more accurately express their authentic selves within their content.

Many roadblocks have to do with the fear of being seen as, "different." What makes a person with a successful social media presence stand out is that they have actually embraced these differences. They then use this to carve out their own corner of the internet.

Students will be able to structure out their social media goals including but not limited to posting frequency, quality of content, and more

Once students have developed their foundations for content, eliminated fear based approach, understood their pillars of branding, we will then divulge how to incorporate it with the required posting cadence and the variety of social media platforms to do this on.

This course includes

5 interactive live sessions

Lifetime access to course materials

19 in-depth lessons

Direct access to instructor

4 projects to apply learnings

Guided feedback & reflection

Private community of peers

Course certificate upon completion

Maven Satisfaction Guarantee

This course is backed by Maven’s guarantee. You can receive a full refund within 14 days after the course ends, provided you meet the completion criteria in our refund policy.

Course syllabus

Week 1

Apr 2—Apr 6

    Apr

    3

    Session 1

    Thu 4/312:00 AM—1:30 AM (UTC)
    Optional

    "What Do I Film?"

    5 items

Week 2

Apr 7—Apr 13

    Apr

    10

    Session 2

    Thu 4/1012:00 AM—1:30 AM (UTC)
    Optional

    "How Do I Film?"

    5 items

Week 3

Apr 14—Apr 20

    Apr

    17

    Session 3

    Thu 4/1712:00 AM—1:30 AM (UTC)
    Optional

    "How Do I Edit?"

    5 items

Week 4

Apr 21—Apr 27

    Apr

    24

    Session 4

    Thu 4/2412:00 AM—1:30 AM (UTC)
    Optional

    "How Do I Post?"

    8 items

Week 5

Apr 28—Apr 30

    May

    1

    Optional: ⭐️ Content Creation 101: Bonus Edition ⭐️

    Thu 5/112:00 AM—12:45 AM (UTC)
    Optional

What People Are Saying✨

        I hired Amy to help with social media strategy and content creation. Her ability to ideate, strategize, and plan content was truly impressive. Amy regularly brought fresh, creative ideas to the table and demonstrated solid organizational skills in managing our content calendar. She is also a total pro when it comes to all things content creation."
Jera Bean

Jera Bean

Social Media Coach
        I have learned so much from Amy! Not only has she sparked so much creativity for me (which I was SO heavily lacking before we started), but she taught me a solid system to keep implementing my content moving forward. Content felt so draining before we started working together. Her help was everything I needed & more. Her personality is EVERYTHING."
Gianna Gentile

Gianna Gentile

Holistic Nutritionist & Fitness Coach

The Beginner's Guide to Content

Amy Harenberg

Amy Harenberg

With 5+ years of social media marketing/content creation for corporate and entrepreneurial clients alike, I have a diverse portfolio. Throughout this course, I will take you through the 4 part series I have created on how to edit and create content like a pro.

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Content Creation 101

Course schedule

4-6 hours per week

  • Wednesday's in April

    7-8:30 PM CST


  • Live Cohort

    Meetings will occur every Wednesday starting on April 2nd and ending on April 30th.

  • Weekly Projects

    To Be Determined By Students

    Each week we will have a homework assignment that correlates to the course material of each workshop. The homework assignment time required depends on each individual student.

Free resource

"What time should I post?"

If you never know when the best time to post on any given day is, here's a free outline to help. Majority of content consumers work in corporate America. This is why consumption of content happens around these over arching guidelines.

Get this free resource

Learning is better with cohorts

Learning is better with cohorts

Active hands-on learning

This course builds on live workshops and hands-on projects.

Interactive and project-based

You’ll be interacting with other learners throughout the course. This helps make learning easier since each student will be going through the course at the same time.

Learn with a cohort of peers

Join a community of like-minded people who want to learn and grow alongside you.

Frequently Asked Questions

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Content Creation 101