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Sustainable & Ethical Marketing Accelerator

4.7

(9 ratings)

·

4 Weeks

·

Cohort-based Course

A one-of-a-kind four-week experience to root your marketing into to embed sustainable, ethical, and inclusive practices 🫶

Course overview

Ignite your Marketing with Purpose 

➡️ Kicking off early 2024


Embark on a unique journey with our 4-week accelerator course that dives deep into the realms of sustainable marketing, with a hearty nod to the intertwined roles of Equality, Diversity, and Inclusion (EDI) and the emerging relevance of Ethical AI.


Our hybrid course format isn’t just about learning; it’s about fostering real connections through peer learning and training, alongside on-demand modules for when you fancy a solo learning spree.

This Accelerator is for You if you Are...

01

Marketers yearning to infuse ethical considerations and create a positive impact through their marketing strategies.

02

Agency juniors, marketing employees across industries, particularly those aligned with sustainability and ethical practices.

03

Freelancing professionals looking to specialise in impact-driven, purposeful marketing and stand out in a crowded marketplace.

Bring Sustainable and Ethical Practices Into your Marketing

Overcome the challenge of integrating ethical and sustainable practices into your marketing strategy.


Gain in-depth understanding on topics often skimmed over in conventional marketing courses.


Navigate communicating the importance of sustainable and ethical marketing practices to stakeholders.


Effectively execute ethical and accessible paid advertising campaigns.

Accelerator Journey

01

Introduction to Sustainable Marketing & Its Evolution

Live workshop and peer learning

02

Crafting a Purpose-Driven Strategy

On-demand expert lead session

03

Diverse and Inclusive Marketing and Communication

Live workshop and peer learning

04

Principles of EDI in Marketing

On-demand expert lead session

05

Introduction to Accessible Marketing

Live workshop and peer learning

06

Identifying Biases and Roadblocks in your Strategy

On-demand expert lead session

07

How to Audit the Footprint and Impact of Your Marketing

Live workshop and peer learning

08

Sustainable Considerations in Paid Social Media Advertising

On-demand expert lead session

09

Graduation: Present your Impact Manifesto

Group hot seats session

10

BONUS: Ethical Applications of AI in Marketing

On-demand expert lead session

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Meet your teacher

Fab Giovanetti

Fab Giovanetti

Head teacher

Meet Fab, the award-winning author, entrepreneur, and founder of Alt Marketing School. With over 13 years of experience, Fab has helped more than 10,000 people to master the art of positive impact marketing.


Featured in The Next Web, Business Insider, Forbes among others, she was nominated one of the 50 digital women to watch in 2022 and 2023 - she is a keen speaker, writer, and published author, as well as guest lecturer across the UK.

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Embark on a journey of ethics in action, sparking a meaningful change in your marketing game.


Learn more about the Alt Marketing School live experience

4.7

(9 ratings)

See what people are saying

        When you're in a very early stage of your startup, it's hard to find the time to think about marketing, because you have so many things to do. When you are going through the training, you're not only committed to go to the sessions but also you're having a great time.
Charly Sturm

Charly Sturm

Chief Executive Officer, Rehub Forge
        Adding to my list of qualifications… I have successfully completed Alt Marketing School's training on the fundamentals of digital marketing Forever thankful to Fab for this opportunity, she is an amazing teacher!
Maria Romanenko

Maria Romanenko

Presenter, journalist, & writer from Ukraine
        The training follows a plan from start to finish, and when you go through it you put it all together in the Brand Bible. You can action those lessons rather than learning things separately and not knowing how it all plays together.
Stephanie Dominguez

Stephanie Dominguez

Nutritionist and entrepreneur
        My name is Demola Adeola and I am the Senior Talent and Community Manager at Girls Talk London.  I joined the training to get some insight into Marketing psychology and how best to connect with the market.  Fab is so amazing and cool. She simplifies everything!
Ademola Adeola

Ademola Adeola

Senior Talent & Community Manager, Girls Talk London
        Hey, I'm a songwriter called Ivy. I loved learning with Fab and getting stuck in with the modules. Marketing is very new to me, so it was all great to learn from scratch! The course is friendly, fun, informative and engaging. Fab really cares about her students and that shows throughout the course and beyond.
Ivy Ash

Ivy Ash

Online creator
        My name is Emily and I am a finance intern who just graduated but I am always up for learning new things. Especially digital marketing with the rise of technology and how we communicate has changed, it's very important to understand those aspects. I loved the marketing psychology (anything to do with psychology I am intrigued!)
Emily Khai

Emily Khai

Finance Intern, Pearson plc
        I LOVED this training! Even though it was 4 days, there was much to learn and gain. I could dive deeply into my target audience in great detail and figure out how I wanted to present myself for my personal brand. This training was not just theory; it was filled with exercises and actionable steps to take during and after.
Marie Stella

Marie Stella

Social media manager
        Loved going through this training hosted by Fab! It was really playful and reminded me of my mission and why I'm creating what I'm creating in my business. So thankful for the experience and the attendees of the course as well.
Flaminia Buda

Flaminia Buda

Founder Nomad Haven
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Walk away with clear frameworks and blueprints to excel in sustainable, ethical, and inclusive marketing, impressing clients and colleagues.

Free resource

Access our Accelerator Launch Price & Waiting List

You'll also get instant access to a bonus session teaching how to make your marketing more accessible and inclusive for everyone with an incredible expert panel!

Get this free resource

Accelerator Schedule

3-4 hours per week

  • Weekly Workshops

    Tuesdays Two-Hour Session

    Every week kicks off with a live workshop where you’ll dive deep into key topics. It's your chance to learn directly from seasoned experts, ask real-time questions, and interact with fellow marketers.

  • Weekly Office Hours

    Thursday One-Hour Session + Q&A

    Got questions or need some clarity on the week’s material? Our weekly office hours are your go-to! It's a laid-back yet informative session where you can drop by to ask questions, discuss your project, or just soak in some extra insights.

  • On-Demand Modules

    2 hours per week

    On top of the live interactions, each week unfurls an on-demand module for you to explore at your own pace. It’s your self-paced learning spree where you can delve into specific topics, rewind, replay, and absorb the content in your own sweet time.

  • Present your Impact Manifesto

    Graduation Week

    Bring forth your Impact Commitment Manifesto, a reflection of your newfound knowledge and the principles you'll uphold.

  • Certificate of Completion

    with 75% attendance

    Upon sailing through the course with at least 75% attendance in our mandatory workshops and submitting your assignment, you’ll earn a Certificate. It's not just a piece of paper; it’s a testament to your dedication, new skills, and your fresh expertise in ethical marketing.

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Experience from our live cohorts

4.7

(9 ratings)

We are here to make marketing FUN! Check the feedback from our live sessions

        It was a very cool and interesting session, the materials we learnt will be very useful in the future. Fabiana was very nice and I loved her speaking!

        Informative, fun, communicative, easy going. Great energy, loved it!

        Wow, that was a great lesson! Thank you very much for so much information and examples and a lot of group work that was a little challenging but definitely good and educational.

        It was a lot of fun, very interactive and Fab explained it well. The group activities were really insightful. A lot of fun in general.

        Best session ever! Great speaker, very interesting! Amazing vibes and quality of explanation and choice of delivery! Great session.

        Was very interesting & a lot of fun, the fact that it was very interactive really helped my understanding.

        Super informative and nice, great energies and nice approach for questions. Was a fun lesson. Felt engaged throughout.

        It was very enriching. A class that really opened my mind creatively.

        It was a great session, with a lot of tips and a few points to do some training with myself. Thank you

        Very nice session. I like Fab - loaded with top energy and giving good exercises.

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Live cohort experience

Frequently Asked Questions

Will the sessions be recorded?
I am an employee - can I expense this course to my company?
How long will I have access to the content?
What’s the refund policy?
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