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Build Your Personal Brand to Catalyze Your Career
5 Weeks
·Cohort-based Course
Overcome imposter syndrome, master authentic self-presentation, and create a sustainable practice to build your brand.
Build Your Personal Brand to Catalyze Your Career
5 Weeks
·Cohort-based Course
Overcome imposter syndrome, master authentic self-presentation, and create a sustainable practice to build your brand.
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Coached CEOs, Founders and executives at
Course overview
You have talent. You work hard. But somehow you're not getting ahead.
You know that you need to pay more attention to your personal brand, but if you're like most people you:
- Don't know where to start
- Feel "salesy" or have imposter syndrome
- Don't feel like you have time to invest in building your brand
And yet, you keep seeing others getting opportunities that you should have access to. You know that if you had a more powerful and well-known personal brand, these opportunities would come to you without you having to seek them out.
Through this course, you’ll discover how to build a compelling personal brand that feels genuine, fits into your busy schedule, and opens doors you never thought possible.
In this intensive 4-week course, you'll learn to:
- Craft a compelling personal brand that sets you apart
- Overcome imposter syndrome and self-promotion anxiety
- Build and leverage a powerful network, online and offline
- Create engaging content that showcases your expertise
- Develop a sustainable strategy for long-term brand growth
I'm a coach who's built a 7-figure business starting from nothing. I've helped hundreds of founders, consultants and coaches, and ambitious professionals build their brands to: get more clients and speaking opportunities; get promotions when they were stuck; find great new jobs; have more confidence in their professional capability.
You'll be able to get these results to if you work on building your brand. And I'll help you learn how, in a time-efficient way.
Who is this course for
01
Experienced leaders and professionals inside companies who feel stuck, who want to get promoted and tapped for the best projects.
02
Experienced Coaches and consultants who want to get more clients and other opportunities with ease.
03
Entrepreneurs who know they're leaving money on the table if they don't build a powerful brand
What you’ll get out of this course
Learn the 3 pillars of a powerful personal brand and use this to create your own personal brand
You'll learn the framework to create your personal brand. You'll leverage your time by workshopping your own brand right in class. You'll use this personal brand immediately to start getting more opportunities coming your way.
Overcome your anxiety and "Imposter Syndrome" to free you up to execute, without feeling like you're too salesy
Create your own "highlight reel" along with other specific tools and mindsets to help you overcome imposter syndrome so that you can get out of your own way as you execute. Gain a new way of thinking that will allow you to promote yourself authentically with ease.
Build your network online and offline so more people help you and think about you when opportunities come up
Create your personalized network analysis with the framework I've used with thousands of clients so that more of the right people know about you to offer you opportunities.
A personalized calendar to use as your roadmap for maintaining your personal brand without getting overwhelmed
Create a clear roadmap for the right actions to take, how to track progress and how to get back on track when necessary.
A strategy to improve your profile and increase your followers on LinkedIn
My up to date insights on how to post on LinkedIn to gain followers. Tools to help you create content quickly and easily so you can build a following and maximize your time.
Get live feedback from one of the top coaches in the world
Get direction and guidance live to get unstuck, know you're on the right track or how to course correct.
Learn and network with a set of supportive, like minded people who will give you feedback and keep you accountable
Work together with people in your class in a "do it now" format so you can make best use of your time as you practice the tools you're learning.
An accountability buddy to help you both make progress over the long term
You'll be assigned a partner during the class to hold each other accountable, bounce ideas off of each other, support each other, and help you both make progress over the long haul.
This course includes
4 interactive live sessions
Lifetime access to course materials
12 in-depth lessons
Direct access to instructor
7 projects to apply learnings
Guided feedback & reflection
Private community of peers
Course certificate upon completion
Maven Satisfaction Guarantee
This course is backed by Maven’s guarantee. You can receive a full refund within 14 days after the course ends, provided you meet the completion criteria in our refund policy.
Build Your Personal Brand to Catalyze Your Career
Course syllabus
Week 1
Sep
23
Build Your Personal Brand to Catalyze Your Career Workshop 1
DEFINE YOUR BRAND; PUSH THROUGH YOUR OBSTACLES
Week 2
Sep
30
Build Your Personal Brand to Catalyze Your Career Workshop 2
GAIN TRACTION BY SHARING YOUR IDEAS
Week 3
Oct
10
Build Your Personal Brand to Catalyze Your Career Workshop 3
BUILD YOUR NETWORK
Week 4
CREATE YOUR CALENDAR
Week 5
Oct
21
Build Your Personal Brand to Catalyze Your Career Workshop 4
What people are saying
Tammy Bakos
Jake Stein - 3 time exited founder
Aviva Legatt
Dorie Clark
Meet your instructor
Alisa Cohn
Alisa has coached hundreds of entrepreneurs and executives at the top companies in the world, like Google, IBM, Dell, Hitachi, DraftKings, Etsy, Venmo, The New York Times and many more. She loves working with entrepreneurs, with driven professionals and with coaches and consultants. She has over 100,000 followers on LinkedIn and has created 6 successful courses for LinkedIn Learning. She's the author of a best-selling book and writes for Harvard Business Review, Fast Company, Inc and Forbes.
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Build Your Personal Brand to Catalyze Your Career
Course schedule
1 hour per week
Mondays (& 1 Thursday)
2 p.m. ET (& 1 Thursday at 3 p.m.)
The course takes place on Monday at 2 p.m. on 9/23, 9/30, 10/21. There is 1 Thursday course on 10/10 at 3 p.m. ET
Sept 23, 30 & Oct 10, 21
2 p.m. (and Oct 10 at 3 p.m.)
Weekly projects
2 hours per week
I'll ask you to practice what you're learning in class in real life.
Learning is better with cohorts
Active hands-on learning
This course builds on live workshops and hands-on projects
Interactive and project-based
You’ll be interacting with other learners through breakout rooms and project teams
Learn with a cohort of peers
Join a community of like-minded people who want to learn and grow alongside you
Frequently Asked Questions
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