The Art and Science of Presenting to Executives

New
·

7 Days

·

Cohort-based Course

Get inside the executive mindset and learn the tools and strategies to confidently influence and make your mark in executive meetings.

Previously at

Google
Adobe
Google Workspace
General Electric
Stryker

Course overview

Lead executive meetings like a rockstar!

Stepping into leadership roles means going beyond your core skills and mastering effective communication, influence, and decision-making. Achieving executive endorsement is key to landing these leadership roles, and that hinges on your ability to gain and leverage exposure to top leaders. 


THE CHALLENGE

However, for most mid-career professionals, these opportunities for exec exposure are few, and often limited to high-stakes executive meetings and reviews. Additionally, despite preparation, many struggle navigating effectively these types of meetings, resulting in missed opportunities. 


WHY YOU SHOULD CARE

Understanding the exec mindset and building a strategy around how to present and influence them effectively has been a key accelerator for my career. This interactive course will empower you with strategic frameworks, actionable tactics, and real-world examples to excel in executive meetings and leave a lasting impression.


WHAT WE'LL LEARN IN THE COURSE

We will dive into my learnings from multiple years of presenting and participating in high stakes executive meetings including the CEOs and Board members of companies like Google and Adobe. 


🔬The science

-Practice spotting the different executive mindset and personas

-Tactics for influencing senior stakeholders relevant to your execs

-Improving your executive visibility by demonstrating value and confidence

-Master the different meeting types and how to manage them


 🎨 The art

-Implement Exec communication best practices

-Learn what great exec presentations look like

-Pick up the cues on how to read the room

-Get real time feedback on your execution through workshop style exercises


MY APPROACH TO TEACHING

🚀 Frameworks: We will learn practical frameworks you can apply to create a structured approach to your executive presentations. These include spotting executive personas, stakeholder mapping, tactics for pre-wiring, effectively driving change and transformation, exerting influence, key types of executive meetings, and presenting the Point B.


📑 Templates and scripts: You will have access to templates, scripts, and worksheets you can tailor to your specific situations, helping you jumpstart your next big presentation.


🌍 Real-world examples: We will review example cases of real-world meetings. These will include both meetings that went well and those that didn’t.


📝Workshop exercises: Apply the frameworks, templates, and scripts to your workplace situation through short live exercises.


🎯 Direct feedback: There's no better way to improve than by practicing with peers and receiving personalized feedback. Get "grilled" in a safe, low stakes environment.


🎤 Guest speakers: We will supplement the course with two interactive guest speaker sessions.


1. Javier Soltero: Learn from the former head of Google Workspace and Microsoft Office, and successful serial entrepreneur, about what successful presentations look like.

2. Tom Callahan: Hear from a seasoned Executive Talent professional and former executive recruiter at DoorDash about how successful execs stand out.


🤝 Community: Build a community of professionals with similar goals to support each other. We will keep a community forum live post-course to continue helping each other on your journeys.

Who is this course for

01

You are early to mid career professional in tech working in business roles (GTM, Marketing, BD, Operations) or product roles.

02

You're finding it challenging to connect with senior leadership, get the visibility you need, and stand out in executive meetings.

03

You aspire to be a VP at a major tech company.

What you’ll get out of this course

Understand the Executive Mindset

We will peel back the layers of how execs think differently and learn to identify the different personas. This enables students to take a structured approach to presenting and influencing execs successfully. We will do this through frameworks, real life examples and exercises.

Gain tools to spot and build trust with key exec influencers and gatekeepers

Learn to spot the key exec influencers and have clear strategies and tactics to influence them. We will learn the stakeholder mapping toolkit, review examples from top tech companies, and apply this knowledge to your workplace situation through a short exercise.

Present with confidence and authority to executives

Master the nuances of executive communication by exploring the meeting types framework, examples of effective and ineffective exec meetings. Also, the former Google Workspace GM and an Exec recruiter will join us to share the elements of successful exec presentations.

Receive feedback in a safe space

In this course, you will hone the nuances of executive communication through hands-on workshops where you'll apply the frameworks and knowledge you've acquired. There's no better way to improve than practicing with peers and receiving personalized feedback.

This course includes

5 interactive live sessions

Lifetime access to course materials

16 in-depth lessons

Direct access to instructor

3 projects to apply learnings

Guided feedback & reflection

Private community of peers

Course certificate upon completion

Maven Satisfaction Guarantee

This course is backed by Maven’s guarantee. You can receive a full refund within 14 days after the course ends, provided you meet the completion criteria in our refund policy.

Course syllabus

Week 1

Nov 13—Nov 17

    Nov

    13

    Session 1: Demystifying the executive persona

    Wed 11/137:30 PM—9:00 PM (UTC)

    Session 1: Demystifying the executive persona

    5 items

    Nov

    15

    Session 2: Building influence with execs

    Fri 11/157:30 PM—9:00 PM (UTC)

    Session 2: Building influence with execs

    7 items

    Nov

    14

    Guest lecturer: Exec recruiters POV on exec personas

    Thu 11/148:00 PM—8:45 PM (UTC)

Week 2

Nov 18—Nov 19

    Nov

    18

    Session 3: Effectively managing executive meetings

    Mon 11/188:00 PM—9:30 PM (UTC)

    Session 3: Effectively managing executive meetings

    7 items

    Nov

    19

    Guest speaker: Senior Executive perspective on successful leaders

    Tue 11/198:00 PM—9:00 PM (UTC)

What people are saying

        Alfredo helped me reflect on my abilities and build a detailed plan to enhance my communication skills. The insights and experience I gained from working with him prepared me to excel in Google’s fast-paced, collaborative culture. He crafts personalized advice, always thoughtful, original, and never generic.
Miguel

Miguel

Product & Business leader, Google
        Alfredo's leadership style is heavily focused on GSD and building functional alignment with executive stakeholders. He aces getting the "disagree but commit" mantra activated with senior leadership and creates a sense of shared responsibility within teams.
Raghunath

Raghunath

Business Operations, Atlassian
        Alfredo helped uplevel my executive communication approach - both written and verbal. With his feedback, my meeting kickoffs with senior leaders are much sharper - setting context, outlining key topics, and establishing meeting objectives. My improved confidence and performance in these settings has paid dividends throughout my time at Adobe.
Paul

Paul

Principal Growth, Adobe

Meet your instructor

Alfredo Garcia

Alfredo Garcia

Alfredo is a business growth and product executive experienced in building and growing global multi-billion dollar tech businesses. Sitting at the intersection of Product and Go to Market, Alfredo has launched and delivered double-digit growth for beloved brands, products, services and ecosystems at Google and Adobe.


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Join an upcoming cohort

The Art and Science of Presenting to Executives

Cohort 1

$599

Dates

Nov 13—19, 2024

Payment Deadline

Nov 13, 2024

Learning is better with cohorts

Learning is better with cohorts

Active hands-on learning

This course builds on live workshops and hands-on projects

Interactive and project-based

You’ll be interacting with other learners through breakout rooms and project teams

Learn with a cohort of peers

Join a community of like-minded people who want to learn and grow alongside you

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A pattern of wavy dots

Join an upcoming cohort

The Art and Science of Presenting to Executives

Cohort 1

$599

Dates

Nov 13—19, 2024

Payment Deadline

Nov 13, 2024

$599

7 Days