AI and Automation for Marketing, Sales, Customer Success and RevOps

New
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10 Weeks

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Cohort-based Course

Master automation & AI to build tools like research bots & content engines, boosting productivity & streamlining workflows—no coding needed!

Course overview

Transform into an automation expert, building AI-driven tools to boost efficienc

In this course, students will gain hands-on experience designing and deploying intelligent automation solutions tailored to real-world challenges. You'll master the fundamentals of AI, automation platforms, and prompt engineering, enabling you to build custom tools like research assistants, Slack bots, and content engines—all without requiring coding skills. By the end, you’ll have the expertise to streamline workflows, save time, and unlock new levels of productivity, empowering you to stand out in your field and drive meaningful impact in your organization.

Who is this course for

01

Business professionals looking to streamline workflows, save time, and enhance efficiency using AI-driven automation tools.

02

Marketers and sales teams aiming to automate research, lead generation, and personalized outreach without writing code.

03

Tech enthusiasts eager to learn AI fundamentals and build intelligent tools for productivity and innovation in any industry.

What you’ll get out of this course

Build custom AI tools like bots, scrapers, and responders to automate workflows and save hours of manual effort.

Learn how to create intelligent automation tools, from chatbots to web scrapers, tailored to your needs. These tools will help you streamline workflows, eliminate repetitive tasks, and save countless hours, enabling you to focus on high-impact activities.

Master prompt engineering and LLM basics to design smarter, more efficient AI-powered solutions for any challenge.

Gain in-depth knowledge of how to design and optimize prompts for large language models (LLMs). You’ll learn to harness AI’s full potential to create tailored, context-aware solutions that enhance your workflows and deliver precise, actionable results.

Hands-on experience with automation platforms like Make.com, enhancing your skillset without the need for coding expertise.

Dive into platforms like Make.com and Zapier to create seamless automation workflows. You’ll learn step-by-step how to integrate AI, tools, and data sources without coding, boosting your technical confidence and problem-solving skills.

Transform ideas into tools that boost productivity, streamline tasks, and empower you to lead innovation in your industry.

Turn your creative visions into reality by building practical AI-powered solutions. From automating research to crafting content workflows, you’ll unlock the ability to innovate, increase productivity, and position yourself as a leader in your field.

This course includes

9 interactive live sessions

Lifetime access to course materials

5 in-depth lessons

Direct access to instructor

Projects to apply learnings

Guided feedback & reflection

Private community of peers

Course certificate upon completion

Maven Satisfaction Guarantee

This course is backed by Maven’s guarantee. You can receive a full refund within 14 days after the course ends, provided you meet the completion criteria in our refund policy.

Course syllabus

Week 1

Apr 9—Apr 13

    Lecture 001 - AI Fundamentals

    0 items

    Apr

    9

    Lecture 001

    Wed 4/910:30 PM—11:30 PM (UTC)

Week 2

Apr 14—Apr 20

    Apr

    16

    Office Hours

    Wed 4/1610:30 PM—11:30 PM (UTC)

Week 3

Apr 21—Apr 27

    Lecture 002 - Automate your MEDDICC fields in Salesforce

    1 item

    Apr

    23

    Lecture 002

    Wed 4/2310:30 PM—11:30 PM (UTC)

Week 4

Apr 28—May 4

    Apr

    30

    Office Hours

    Wed 4/3010:30 PM—11:30 PM (UTC)

Week 5

May 5—May 11

    Lecture 003 - Build an automated RevOps Slack responder

    1 item

    May

    7

    Lecture 003

    Wed 5/710:30 PM—11:30 PM (UTC)

Week 6

May 12—May 18
    Nothing scheduled for this week

Week 7

May 19—May 25

    Lecture 004 - Build a webscraper to find emails

    1 item

    May

    21

    Lecture 004

    Wed 5/2110:30 PM—11:30 PM (UTC)

Week 8

May 26—Jun 1

    Lecture 005 - Build an auto proposal solution

    1 item

    May

    28

    Lecture 5

    Wed 5/2810:30 PM—11:30 PM (UTC)

Week 9

Jun 2—Jun 8

    Lecture 006 - Build an automated Account research assistant

    1 item

    Jun

    5

    Lecture 6

    Thu 6/512:00 AM—1:00 AM (UTC)

Week 10

Jun 9—Jun 14

    Jun

    11

    Office Hours

    Wed 6/1110:30 PM—11:30 PM (UTC)

Meet your instructor

Jeff Ignacio

Jeff Ignacio

Head of GTM Operations, Keystone AI

Jeff Ignacio currently serves as Head of Revenue Operations at Keystone AI. He has worked in Go To Market Operations for both large companies (Google, Amazon AWS) and growth companies (Visier - sub $10M to $70M, UpKeep, and Forethought). His deep understanding in aligning both strategy and execution has helped to build teams, infrastructure, and processes needed to unlock growth. Through RevOps Impact he has instructed over 150 students from notable firms including Lattice, Hopin, Chili Piper, CB Insights, and Seismic.


A pattern of wavy dots

Join an upcoming cohort

AI and Automation for Marketing, Sales, Customer Success and RevOps

Cohort 1

$1,000

Dates

Apr 9—June 14, 2025

Payment Deadline

Apr 13, 2025
Get reimbursed

Course schedule

1-2 hours per week

  • Wednesdays

    3:30 PM - 4:30 PM PST

    Weekly classes with your peers!

  • Weekly projects

    2 hours per week

    Learn from the class and try building the module out on your own. Copy the blueprint.

Learning is better with cohorts

Learning is better with cohorts

Active hands-on learning

This course builds on live workshops and hands-on projects

Interactive and project-based

You’ll be interacting with other learners through breakout rooms and project teams

Learn with a cohort of peers

Join a community of like-minded people who want to learn and grow alongside you

Frequently Asked Questions

Stay in the loop

Sign up to be the first to know about course updates.

A pattern of wavy dots

Join an upcoming cohort

AI and Automation for Marketing, Sales, Customer Success and RevOps

Cohort 1

$1,000

Dates

Apr 9—June 14, 2025

Payment Deadline

Apr 13, 2025
Get reimbursed

$1,000

10 Weeks