AI Design Leadership: Transforming Your Practice for the Intelligence Era

New
·

8 Weeks

·

Cohort-based Course

Design leaders are under pressure—expected to adopt AI, guide teams through change, protect creativity, and build trust at scale.

Previously at

Australian Red Cross
Telstra
Paper Giant
AIA
Epidemic Sound

Course overview

Lead with Trustworthy AI: Design, Innovate & Inspire

The Leadership Crisis No One Talks About

It's 2:47 AM and you're staring at the retention dashboard. Again. Your "AI-enhanced" feature launched to fanfare three months ago—great press, executive excitement, promising initial adoption. Now you're watching 73% of users abandon it after the first session.


Tomorrow's executive product meeting is focused on exactly this: the design problem causing the retention cliff. You need to present research findings and lead a strategy discussion that could reshape your entire approach to AI.


This isn't just about fixing a feature—it's about defining what AI design leadership looks like.



Why This Moment Matters

Your credibility was built on predictable delivery. For years, you shipped experiences that worked consistently. Now you're pioneering something entirely new—and that positions you to lead the industry standard.



The paradigm has fundamentally shifted:


Traditional UX Design:

- Deterministic systems with predictable, consistent experiences

- One-way interaction where users experience a fixed interface

- Success measured by users completing intended paths


AI Systems:

- Non-deterministic learning systems where every interaction changes future behaviour

- Bi-directional adaptation where both human and AI evolve through each encounter

- Success measured by the quality of the evolving relationship




54% of people don't trust AI systems despite 61% of respondents using them daily. (University of Melbourne and KPMG, 2025)


That retention cliff isn't a failure—it's feedback. Users sense the mismatch between predictable tools and learning entities. You're uniquely positioned to solve what no one else has figured out yet.


The Opportunity

The leaders who master relationship design first won't just solve their retention problems—they'll become the case study everyone else studies.

This is your chance to define what trustworthy AI design looks like, rather than follow standards someone else sets.




A Leadership Transformation in Three Movements

This intensive journey rebuilds your leadership approach for the relationship design era:


1. Leading Through Uncertainty

How to guide teams building systems that learn and adapt

Communicating AI value to executives without overpromising

Making decisions about technologies you're still mastering


2. Building Trust-First Teams

Establishing design processes for non-deterministic systems

Creating quality standards for evolving AI relationships

Developing team capabilities in trust signal design


3. Scaling Relationship Design

Implementing frameworks that work across your entire organisation

Measuring success in dynamic, learning systems

Building competitive advantage through trustworthy AI



For Design Leaders Under Pressure

Designed for leaders who must deliver AI transformation while maintaining team confidence and executive credibility—who recognise that relationship design isn't just a new methodology, it's the fundamental shift that determines whether your organisation leads or follows.


Whether you're currently:

A UX Design Leader orchestrating team transformation

A UX Research Leader scaling insights through AI

A Strategic Design Leader defining AI-enhanced experiences

What unites our participants is their recognition that leading AI adoption requires something more nuanced than traditional management approaches.



The Essential Leadership Outcomes


You emerge with:

Frameworks to guide teams building learning systems you can't fully predict

Language to communicate AI value without technical BS to executives

Processes that maintain quality while embracing non-deterministic outputs

Metrics that prove relationship design delivers measurable business impact

A network of leaders defining the standards everyone else will follow


Most importantly, you join a community of leaders pioneering this emerging discipline—professionals who understand that the most valuable AI systems won't be those with impressive technical specifications, but those designed with profound understanding of human trust dynamics.


A Limited Experience

Limited to fifteen participants per cohort

Focused on meaningful exchange and personal attention

A deliberate practice developed through engagement with fellow leaders


"The leaders who recognise this shift first won't just survive the transition—they'll define what relationship design looks like for everyone else."

Who is this course for

01

UX & Design Directors : Balancing executive AI demands with your team's creative integrity and fear of replacement.

02

UX Research Leaders : Scaling research with AI whilst preserving methodological rigour and meaningful human insights.

03

Service Design Leader : Reimagining end-to-end experiences with Human+AI interactions whilst maintaining human agency and trust.

What you’ll get out of this course

1. Strategic AI Roadmap for Design Teams

You'll leave being able balance innovation with user trust, giving you confidence to lead AI initiatives that executives support.

2. Trust-Building Design Patterns

Master proven design patterns that increase user trust in AI features by 30%. You'll learn exactly where transparency, human oversight, and error correction mechanisms create measurable improvements in adoption and retention.

3. Team Transformation to AI-Enhanced Operations

Transform your designers from AI-overwhelmed to AI-empowered with frameworks that show exactly where AI enhances rather than threatens creativity. You'll restructure workflows that boost productivity whilst preserving your team's unique human value.

4. Leadership Positioning Strategy

Establish yourself as your organisation's trusted authority on Trustworthy AI design. You'll master the language, metrics and case studies that convince skeptical stakeholders, positioning you as the strategic bridge between technology and human experience.

5. Real-World Implementation of AI Ethical Principles

The live weekly sessions we unpack 1 ethical principle using a real world case study of an AI implementation that went wrong. Having peer-to-peer discussions and practice applying the ethical principle to a new case study. Allowing you to practice applying in safe space.

What’s included

Riley Coleman

Live sessions

Learn directly from Riley Coleman in a real-time, interactive format.

Lifetime access

Go back to course content and recordings whenever you need to.

Community of peers

Stay accountable and share insights with like-minded professionals.

Certificate of completion

Share your new skills with your employer or on LinkedIn.

Maven Guarantee

This course is backed by the Maven Guarantee. Students are eligible for a full refund up until the halfway point of the course.

Course syllabus

14 live sessions • 35 lessons

Week 1

Jun 24—Jun 29

    Shifting from User Experience Design to Trust-Building Design

    4 items

    Jun

    25

    Kick off : Welcome & Intro to Human-Centred Trustworthy AI Principles

    Wed 6/2511:30 PM—1:00 AM (UTC)

Week 2

Jun 30—Jul 6

    Human-Centred AI Leadership Frameworks

    4 items

    Jul

    2

    AI Ethics in Practice 1: Preserving Human Oversight & Autonomy

    Wed 7/211:30 PM—1:00 AM (UTC)

    Jun

    30

    Optional : Office hours - for help & advice on your personal challenges using AI

    Mon 6/3011:30 PM—12:30 AM (UTC)
    Optional

Week 3

Jul 7—Jul 13

    Overcoming Resistance to AI Adoption

    4 items

    Jul

    9

    AI Ethics in Practice 2 : Bias & Fairness in AI

    Wed 7/911:30 PM—1:00 AM (UTC)

    Jul

    7

    Optional : Office hours - for help & advice on your personal challenges using AI

    Mon 7/711:30 PM—12:30 AM (UTC)
    Optional

Week 4

Jul 14—Jul 20

    Evolving your Design Practice - new Rituals, Rhythms and Processes

    4 items

    Jul

    16

    AI Ethics in Practice 3 - Transparency

    Wed 7/1611:30 PM—1:00 AM (UTC)

    Jul

    14

    Optional : Office hours

    Mon 7/1411:30 PM—12:30 AM (UTC)
    Optional

Week 5

Jul 21—Jul 27

    Team Transformation & Capability Building

    4 items

    Jul

    21

    Optional : Office hours

    Mon 7/2111:30 PM—12:30 AM (UTC)
    Optional

    Jul

    23

    AI Ethics in Practice 4 - Data Protection & Privacy

    Wed 7/2311:30 PM—1:00 AM (UTC)

Week 6

Jul 28—Aug 3

    Strategic Foresight & Organisational Positioning

    5 items

    Jul

    28

    Optional : Office hours

    Mon 7/2811:30 PM—12:30 AM (UTC)
    Optional

    Jul

    30

    AI Ethics in Practice 4 - Accountability & User Control

    Wed 7/3011:30 PM—1:15 AM (UTC)

Week 7

Aug 4—Aug 10

    How to Re-design AI + Human workflows

    5 items

    Aug

    4

    Optional : Office hours

    Mon 8/411:30 PM—12:30 AM (UTC)
    Optional

Week 8

Aug 11—Aug 15

    Aug

    11

    Optional: FINAL Optional : Office hours

    Mon 8/1111:30 PM—12:30 AM (UTC)
    Optional

    Aug

    13

    AI Ethics in Practice 7 : Applying AI Ethical Decision Frameworks

    Wed 8/1311:30 PM—1:00 AM (UTC)

Bonus

    BONUS: Rapidly Improve Your AI Literacy

    5 items

What people are saying

         I recently completed this course and highly recommend to any leader or designer who needs to get on top of Ethical considerations in AI . The interactive weekly sessions were really well designed to pack a whole lot in and on top of that the cohorts progress , testing , discovering then sharing information added a lot of value .
Chris Slattery

Chris Slattery

Coach and Executive Leader
        This course was brilliant. The course had hands-on tools, tips and tricks to use AI effectively while also demonstrating how to use AI responsibly. The interactive sessions helps as you learn from people around the world and from different contexts - all grappling with similar challenges around AI adoption at scale. I highly recommend it.
Gowri

Gowri

Service Design Leader
        The course has been a brilliant introduction to the complexity of ethics in dealing with AI, and, of course, their importance. The course has been thought-provoking while also managing to be really practical and useful in helping me better use AI tools in my work and life more generally. I'm feeling more confident in going beyond the basic of AI.
Kate Scott

Kate Scott

Digital Marketing Lead

Meet your instructor

Riley Coleman

Riley Coleman

Veteran Design Leader & Trustworthy AI Implementation Strategist


Riley is a Design Leader with over 15 years of experience helping companies design and deliver exceptional customer & employee experience. Includnig 5 integrate AI projects over last 7 years.


Industry Credentials: Led AI-driven design initiatives at Telstra, Building Design Teams in Australia, Germany and Sweden and trained hundreds of professionals worldwide.


Why I Teach: We are at the start of a new time in human history. I believe AI can benefit humanity in extraordinary ways - but only if we build trustworthy AI systems that help us thrive, not replace us.


My mission is to empower designers, researchers, and design leaders to confidently shape AI-driven products that truly serve users.


Career Highlights

Riley led the service design of a program that won awards from both International Red Cross & United Nations.

A pattern of wavy dots

Join an upcoming cohort

AI Design Leadership: Transforming Your Practice for the Intelligence Era

Design Leaders May 25

$1,250

Dates

June 24—Aug 15, 2025

Payment Deadline

June 16, 2025
Get reimbursed

Course schedule

2.5 - 3 hours per week overall

  • Thursdays - Live Workshops

    09:30-11:00 AEST / (19:30-21:00 EST)

    Weekly LIve Ethics Lesson

    90 minute sessions where we unpack 1 ethical principle in depth and have peer to peer conversation.

  • Self paced learning

    You'll be given

    • < 60 min of e-learning modules per week
    • practical exercises
    • micro-habits to apply learnings directly to your AI use in your daily work
  • Optional - AI Help Office Hours

    09:30-10:30 AEST / (19:30-20:30 EST)

    You have access to BONUS lessons to build your personal AI literacy - this optional session is a group coaching opportunity for any questions or challenges you have using AI for your own work.

Free resource

Trustworthy AI Principles - Guide

Ethics are invisible, ambiguous and rarely discussed


So how are you meant to implement ethics into AI products & services?


Every factsheet has:


  • Clear Explanation of what the principle means in practice
  • Implementation Checklist for your and your team
  • Key Metrics to Track
  • Role specific tips to implement this principle for you and your team


Get this free resource

Learning is better with cohorts

Learning is better with cohorts

Active hands-on learning

This course builds on live workshops and hands-on projects

Interactive and project-based

You’ll be interacting with other learners through breakout rooms and project teams

Learn with a cohort of peers

Join a community of like-minded people who want to learn and grow alongside you

Frequently Asked Questions

A pattern of wavy dots

Join an upcoming cohort

AI Design Leadership: Transforming Your Practice for the Intelligence Era

Design Leaders May 25

$1,250

Dates

June 24—Aug 15, 2025

Payment Deadline

June 16, 2025
Get reimbursed

$1,250

8 Weeks