AI Marketing Mastery: Create Campaigns, Videos, and Ad Creatives in 4 Hours

4.8 (3)

·

9 Days

·

Cohort-based Course

Learn to create a full marketing campaign with AI tools in 2x2-hours—images, video, voiceovers & music. Perfect for marketers and creators.

Previously at

Sky
BBC
HP
Vidsy

Course overview

Master AI-powered marketing in just 4 hours and create campaigns that stand out

Do you want to cut your campaign development time by 60%? In this hands-on, 4-hour workshop, you’ll master AI tools to create an entire marketing campaign from scratch—images, video, voiceovers, and background music. You’ll gain the skills to craft engaging, AI-powered ads faster and more creatively than ever before. By the end of the course, you’ll walk away with a fully-polished advert or promotional video ready to share, plus the knowledge to apply AI to future campaigns and social content that showcases your product or service. For a glimpse of what you’ll achieve, here’s an ad I created for a mock skincare brand using the same tools and techniques covered in the course: https://www.youtube.com/watch?v=mPrYR9ZpdtM


Learning Outcomes:

🛠️ Understand key AI tools for content creation.

🧑‍💻 Craft effective prompts to guide AI outputs.

📹 Produce a complete, professional ad using a range of AI tools.

Who is this course for

01

📈 Marketing professionals.

02

👩 Entrepreneurs and businesses.

03

🎬 Content creators & teams looking to accelerate workflows.

What you’ll get out of this course

Understand AI tools for marketing and promotional content creation.

You will get an overview of AI tools for creating impactful images, videos, voiceovers, and synthetic music. By course end, you’ll confidently produce high-quality, AI-powered content that enhances your brand.

Create Full Campaigns using AI

Build a complete, engaging campaign from start to finish. Use ChatGPT to design a strategy and turn concepts into compelling content that resonates with your audience—all in record time.

Design Custom Brand Content

Develop personalised images and videos to showcase your brand. Whether it’s a product launch or seasonal campaign, you’ll gain the skills to bring your unique ideas to life.

Develop Powerful Prompts

Master prompting techniques for ChatGPT, MidJourney, Flair AI and Suno and more. Learn how to generate high-quality, brand-aligned visuals and content with exclusive tips and tricks.

Refine AI-Generated Content

Learn to fine-tune AI outputs to meet your campaign goals. Customise images, videos, and audio to align perfectly with your branding and create a polished final product.

End-to-End Production Skills

Bring your media assets together into a cohesive video ad or promotional video. By course end, you’ll be able to streamline production and elevate your marketing and promotional content creation to new heights.

This course includes

Interactive live sessions

Lifetime access to course materials

11 in-depth lessons

Direct access to instructor

Projects to apply learnings

Guided feedback & reflection

Private community of peers

Course certificate upon completion

Maven Satisfaction Guarantee

This course is backed by Maven’s guarantee. You can receive a full refund within 14 days after the course ends, provided you meet the completion criteria in our refund policy.

Course syllabus

Week 1

Jan 12

    Introduction to AI in Marketing

    1 item

    Crafting Campaign Concepts with ChatGPT

    1 item

    Creating Visual Content Using Tools like Midjourney

    1 item

    Video Content Creation Using Image-To-Video AI

    1 item

Week 2

Jan 13—Jan 19

    Video Sequence and Refinement

    1 item

    Voiceover and Background Music

    1 item

    Bringing it all Together

    1 item

    AI Ethics and Optimising Your Content for Different Platforms

    1 item

    Sharing Prompts & Resources

    1 item

    Conclusion and Q&A

    1 item

    🔥 Bonus Module: Creating Custom GPTs for Your Specific Needs 🔥

    1 item

Week 3

Jan 20
    Nothing scheduled for this week

4.8 (3 ratings)

What students are saying

What people are saying

        I highly recommend this course to other marketers that are either new to AI or have already dabbled a bit. The prompts provided can cut campaign development time by at least 60%, and you'll gain access to tools that streamline creating effective campaigns quickly. The cost savings on production mean you can allocate more of your budget to media.
Jeannette Flynn

Jeannette Flynn

Director of 4D Marketing
        This course is a must for any marketer or entrepreneur looking to stay ahead of the curve. The hands-on experience with AI tools is incredibly beneficial, and Melanie’s expertise truly shines through.
Vikas Goel

Vikas Goel

Director Aprops AI

Meet your instructor

Melanie Moeller

Melanie Moeller

Melanie Moeller is a specialist in AI and technology innovation, with 14 years of experience in the media and technology sectors. Previously at the BBC and Sky, she played a key role in the early-stage development of Sky Glass (Sky’s Streaming TV), the internationalisation of NOW TV, and led the Technology Innovation function at Sky Labs. At the BBC, she contributed to projects like the EU Referendum Live Results Service (BBC News website and apps), iPlayer and various News Labs initiatives. Now she runs her own training and consulting company and drives AI innovation for clients. Melanie is also a prominent speaker at key AI events, including the AI Summit at London Tech Week And the Global Marketing Summit highlighting her

thought leadership in AI strategy and implementation.


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Join an upcoming cohort

AI Marketing Mastery: Create Campaigns, Videos, and Ad Creatives in 4 Hours

Cohort 2

$329

Dates

Jan 12—20, 2025

Payment Deadline

Jan 11, 2025
Get reimbursed
Free resource

Overview of the Streamlined Process Used in This Course to Create High-Impact Campaigns and Ads


Step-by-Step Guide to Creating an AI-Powered Marketing Campaign

This guide reveals the streamlined process used in our course to help you build a memorable, AI-driven campaign and promotional video from scratch:

  • Plan & Structure: Design a marketing strategy for your audience.
  • Define Your Brand: Create impactful visuals, style, and messaging.
  • Produce Engaging Content: Use AI to generate high-quality images, video & sound.
  • Add a Unique Voice: Integrate on-brand voiceovers and music to enhance your message.

Ideal for entrepreneurs, creatives & marketers.

Get this free resource

Learning is better with cohorts

Learning is better with cohorts

Active hands-on learning

This course builds on live workshops and hands-on projects

Interactive and project-based

You’ll be interacting with other learners through breakout rooms and project teams

Learn with a cohort of peers

Join a community of like-minded people who want to learn and grow alongside you

Frequently Asked Questions

A pattern of wavy dots

Join an upcoming cohort

AI Marketing Mastery: Create Campaigns, Videos, and Ad Creatives in 4 Hours

Cohort 2

$329

Dates

Jan 12—20, 2025

Payment Deadline

Jan 11, 2025
Get reimbursed

$329

4.8 (3)

·

9 Days