AI Marketing Mastery: Create Campaigns, Videos & Music in 4 Hrs, incl. Project

4.8 (6)

·

7 Days

·

Cohort-based Course

Create a full marketing campaign in 2x2 hours ! Guided project to build your video ad using AI for images, video, voiceovers, and music.

Previously at

Sky
BBC
HP
Vidsy

Course overview

Master AI-powered marketing in just 4 hours and create campaigns that stand out

Looking to cut your campaign development time by 60% while driving higher revenue with the power of AI? This hands-on course equips you with the practical skills needed to create compelling campaigns and video advertisements from scratch.


Course Details:


📌 Format:

⏳ 4-hour live sessions via Zoom (2x2 hours) covering:

🤖 Introduction to AI in Marketing

✍️ Crafting Campaigns with ChatGPT

🎨 Creating Images using Midjourney

🎥 Producing Professional Video Footage using AI

🎬 Turning Your Clips into a Story

🎙️ Generating Voiceovers & Background Music

🚀 Optimising Content for Different Platforms

⚖️ Ethical Considerations in AI Marketing

(See syllabus section for more details)


🎁 Bonus Content:

📺 Two additional recordings to watch in your own time:

2-minute recorded instructor intro

🤖 Bonus lesson on AI agents (unlocked after course completion)


Project Work: Expect to spend an additional 1–3 hours working on a practical project outside of live sessions.

Duration: One comprehensive week of learning and creating.

Throughout the course, you’ll master AI tools for crafting images, videos, voiceovers, and background music, culminating in a fully polished promotional video or advert for your product or service. This is more than just a course—it’s a fast track to confidently using AI to supercharge your marketing strategy.


By the End of the Course:

You’ll have a completed advert or - promotional video, ready to share across your platforms.

You’ll gain the expertise to use AI tools to create impactful campaigns and social content tailored to your brand.

As a bonus, you’ll also gain access to a recorded lesson on AI agents—cutting-edge technology to automate and innovate your content creation even further.

For a sneak peek at what’s possible, check out an my example ad that created for a mock skincare brand, showcasing the tools and techniques you’ll learn in this course. You can find my ad at the end of the thumbnail video in right hand corner of this page.


What You Will Learn:

💡 How to create AI-powered marketing campaigns that stand out.

🛠️ The best AI tools for your needs, including ChatGPT, MidJourney, Hailuo AI, Flair AI, Eleven Labs, and Suno AI.

📝 Expert prompt techniques to get consistent, high-quality results from AI.

⏱️ Time-saving workflows that streamline content creation, from ads to videos to voiceovers.

🎯 Project-based application: Complete a guided project to practice and perfect your skills.

Who is this course for

01

📈 Marketing professionals.

02

👩 Entrepreneurs and businesses.

03

🎬 Content creators & teams looking to accelerate workflows.

What you’ll get out of this course

Understand AI tools for marketing and promotional content creation.

You will get an overview of AI tools for creating impactful images, videos, voiceovers, and synthetic music. By course end, you’ll confidently produce high-quality, AI-powered content that enhances your brand.

Create Full Campaigns using AI

Build a complete, engaging campaign from start to finish. Use ChatGPT to design a strategy and AI tools to turn concepts into compelling content that resonates with your audience—all in record time. Here an example created in just 1 hour using the same tools & techniques.

Design Custom Brand Content

Develop personalised images and videos to showcase your brand. Whether it’s a product launch or seasonal campaign, you’ll gain the skills to bring your unique ideas to life.

Develop Powerful Prompts

Master prompting techniques for ChatGPT, MidJourney, Flair AI and Suno and more. Learn how to generate high-quality, brand-aligned visuals and content with exclusive tips and tricks.

Refine AI-Generated Content

Learn to fine-tune AI outputs to meet your campaign goals. Customise images, videos, and audio to align perfectly with your branding and create a polished final product.

End-to-End Production Skills

Bring your media assets together into a cohesive video ad or promotional video. By course end, you’ll be able to streamline production and elevate your marketing and promotional content creation to new heights.

This course includes

Interactive live sessions

Lifetime access to course materials

11 in-depth lessons

Direct access to instructor

Projects to apply learnings

Guided feedback & reflection

Private community of peers

Course certificate upon completion

Maven Satisfaction Guarantee

This course is backed by Maven’s guarantee. You can receive a full refund within 14 days after the course ends, provided you meet the completion criteria in our refund policy.

Course syllabus

Week 1

Mar 17—Mar 23

    Introduction to AI in Marketing

    1 item

    Crafting Campaign Concepts with ChatGPT

    1 item

    Creating Visual Content Using Tools like Midjourney

    1 item

    Video Content Creation Using Image-To-Video AI

    1 item

    Video Sequence and Refinement

    1 item

    Voiceover and Background Music

    1 item

    Bringing it all Together

    1 item

    AI Ethics and Optimising Your Content for Different Platforms

    1 item

    Sharing Prompts & Resources

    1 item

    Conclusion and Q&A

    1 item

Post-course

    🔥 Bonus Lesson: AI Agents for Marketing and Content - Automate & Innovate 🔥

    1 item

4.8 (6 ratings)

What students are saying

What people are saying

        I highly recommend this course to other marketers that are either new to AI or have already dabbled a bit. The prompts provided can cut campaign development time by at least 60%, and you'll gain access to tools that streamline creating effective campaigns quickly. The cost savings on production mean you can allocate more of your budget to media.
Jeannette Flynn

Jeannette Flynn

Director of 4D Marketing
        This course is a must for any marketer or entrepreneur looking to stay ahead of the curve. The hands-on experience with AI tools is incredibly beneficial, and Melanie’s expertise truly shines through.
Vikas Goel

Vikas Goel

Director Aprops AI

Meet your instructor

Melanie Moeller

Melanie Moeller

Melanie Moeller is a specialist in AI and technology innovation, with 14 years of experience in the media and technology sectors. Previously at the BBC and Sky, she played a key role in the early-stage development of Sky Glass (Sky’s Streaming TV), the internationalisation of NOW TV, and led the Technology Innovation function at Sky Labs. At the BBC, she contributed to projects like the EU Referendum Live Results Service (BBC News website and apps), iPlayer and various News Labs initiatives. Now she runs her own training and consulting company and drives AI innovation for clients. Melanie is also a prominent speaker at key AI events, including the AI Summit at London Tech Week And the Global Marketing Summit highlighting her

thought leadership in AI strategy and implementation.


A pattern of wavy dots

Join an upcoming cohort

AI Marketing Mastery: Create Campaigns, Videos & Music in 4 Hrs, incl. Project

AI Marketing Mastery Cohort 3

$499

Dates

Mar 17—23, 2025

Payment Deadline

Mar 17, 2025
Get reimbursed

Course schedule

5–8 hours spread over a week

  • 2 Live Sessions: 120 minutes each (4 hours total)

    Dates and times for the live sessions will be agreed upon with participants in advance to ensure that no one misses out.

  • Hands-on Project

    The guided project takes 1–3 hours (of your own time), depending on the complexity of your marketing campaign and video ad. I’ll be available throughout to answer questions and support you in creating a polished, ready-to-post ad that meets your goals.

Free resource

Overview of the Streamlined Process Used in This Course to Create High-Impact Campaigns and Ads


Step-by-Step Guide to Creating an AI-Powered Marketing Campaign

This guide reveals the streamlined process used in our course to help you build a memorable, AI-driven campaign and promotional video from scratch:

  • Plan & Structure: Design a marketing strategy for your audience.
  • Define Your Brand: Create impactful visuals, style, and messaging.
  • Produce Engaging Content: Use AI to generate high-quality images, video & sound.
  • Add a Unique Voice: Integrate on-brand voiceovers and music to enhance your message.

Ideal for entrepreneurs, creatives & marketers.

Get this free resource

Learning is better with cohorts

Learning is better with cohorts

Active hands-on learning

This course builds on live workshops and hands-on projects

Interactive and project-based

You’ll be interacting with other learners through breakout rooms and project teams

Learn with a cohort of peers

Join a community of like-minded people who want to learn and grow alongside you

Frequently Asked Questions

Stay in the loop

Sign up to be the first to know about course updates.

A pattern of wavy dots

Join an upcoming cohort

AI Marketing Mastery: Create Campaigns, Videos & Music in 4 Hrs, incl. Project

AI Marketing Mastery Cohort 3

$499

Dates

Mar 17—23, 2025

Payment Deadline

Mar 17, 2025
Get reimbursed

$499

4.8 (6)

·

7 Days