AI Marketing Mastery: Create Campaigns, Videos, and Ad Creatives in 4 Hours
4.8 (3)
6 Days
·Cohort-based Course
Learn to create a full marketing campaign with AI tools in 2x2-hours—images, video, voiceovers & music. Perfect for marketers and creators.
AI Marketing Mastery: Create Campaigns, Videos, and Ad Creatives in 4 Hours
4.8 (3)
6 Days
·Cohort-based Course
Learn to create a full marketing campaign with AI tools in 2x2-hours—images, video, voiceovers & music. Perfect for marketers and creators.
Course overview
Master AI-powered marketing in just 4 hours and create campaigns that stand out.
In this hands-on, 4-hour workshop, you’ll master AI tools to create an entire marketing campaign from scratch—images, video, voiceovers, and background music. You’ll gain the skills to craft engaging, AI-powered ads faster and more creatively than ever before. By the end of the course, you’ll walk away with a fully-polished advert or promotional video ready to share, plus the knowledge to apply AI to future campaigns and social content that showcases your product or service. For a glimpse of what you’ll achieve, here’s an ad I created for a mock skincare brand using the same tools and techniques covered in the course: https://www.youtube.com/watch?v=mPrYR9ZpdtM
Learning Outcomes:
🛠️ Understand key AI tools for content creation.
🧑💻 Craft effective prompts to guide AI outputs.
📹 Produce a complete, professional ad using a range of AI tools.
Who is this course for
01
📈 Marketing professionals.
02
👩 Entrepreneurs and businesses.
03
🎬 Content creators & teams looking to accelerate workflows.
What you’ll get out of this course
Understand AI tools for marketing and promotional content creation.
You will get an overview of AI tools for creating impactful images, videos, voiceovers, and synthetic music. By course end, you’ll confidently produce high-quality, AI-powered content that enhances your brand.
Create Full Campaigns using AI
Build a complete, engaging campaign from start to finish. Use ChatGPT to design a strategy and turn concepts into compelling content that resonates with your audience—all in record time.
Design Custom Brand Content
Develop personalised images and videos to showcase your brand. Whether it’s a product launch or seasonal campaign, you’ll gain the skills to bring your unique ideas to life.
Develop Powerful Prompts
Master prompting techniques for ChatGPT, MidJourney, Dream Machine, Suno and more. Learn how to generate high-quality, brand-aligned visuals and content with exclusive tips and tricks.
Refine AI-Generated Content
Learn to fine-tune AI outputs to meet your campaign goals. Customise images, videos, and audio to align perfectly with your branding and create a polished final product.
End-to-End Production Skills
Bring your media assets together into a cohesive video ad or promotional video. By course end, you’ll be able to streamline production and elevate your marketing to new heights.
This course includes
2 interactive live sessions
Lifetime access to course materials
9 in-depth lessons
Direct access to instructor
Projects to apply learnings
Guided feedback & reflection
Private community of peers
Course certificate upon completion
Maven Satisfaction Guarantee
This course is backed by Maven’s guarantee. You can receive a full refund within 14 days after the course ends, provided you meet the completion criteria in our refund policy.
AI Marketing Mastery: Create Campaigns, Videos, and Ad Creatives in 4 Hours
Course syllabus
Week 1
Nov
12
Live Session 1
Tue 11/129:30 AM—11:30 AM (UTC)
From Concept to Image & Video Generation
Concept and Ideation
Image Creation
Video Creative
Prompting Techniques
Post-course
Nov
18
Live Session 2
Mon 11/189:30 AM—11:30 AM (UTC)
Sharing Prompts & Resources
Video Refinement, Audio Generation and Bringing it all Together
Voiceover and audio
Bring it all Together
Conclusion and Q&A
Bonus
Optional: Advanced AI Techniques for Campaign Optimisation
4.8 (3 ratings)
What students are saying
Meet your instructor
Melanie Moeller
Melanie Moeller is a specialist in AI and technology innovation, with 14 years of experience in the media and technology sectors. Previously at the BBC and Sky, she played a key role in the early-stage development of Sky Glass (Sky’s Streaming TV), the internationalisation of NOW TV, and led the Technology Innovation function at Sky Labs. At the BBC, she contributed to projects like the EU Referendum Live Results Service (BBC News website and apps), iPlayer and various News Labs initiatives. Now she runs her own training and consulting company and drives AI innovation for clients. Melanie is also a prominent speaker at key AI events, including the AI Summit at London Tech Week And the Global Marketing Summit highlighting her
thought leadership in AI strategy and implementation.
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AI Marketing Mastery: Create Campaigns, Videos, and Ad Creatives in 4 Hours
Overview of the Streamlined Process Used in This Course to Create High-Impact Campaigns and Ads
Step-by-Step Guide to Creating an AI-Powered Marketing Campaign
This guide reveals the streamlined process used in our course to help you build a memorable, AI-driven campaign and promotional video from scratch:
- Plan & Structure: Design a marketing strategy for your audience.
- Define Your Brand: Create impactful visuals, style, and messaging.
- Produce Engaging Content: Use AI to generate high-quality images, video & sound.
- Add a Unique Voice: Integrate on-brand voiceovers and music to enhance your message.
Ideal for entrepreneurs, creatives & marketers.
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Learning is better with cohorts
Active hands-on learning
This course builds on live workshops and hands-on projects
Interactive and project-based
You’ll be interacting with other learners through breakout rooms and project teams
Learn with a cohort of peers
Join a community of like-minded people who want to learn and grow alongside you
Frequently Asked Questions
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