The #1 AI for Business course created by an OpenAI Red Team member. Learn specific principles and frameworks to use Gen AI in your workflow.
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Course overview
We are experiencing a revolution where a SINGLE tool enables us to do hours of work in seconds.
For this reason, I created the Mastering AI for Business course.
Throughout 4 modules, you will learn:
• The current capabilities of AI and its business applications
• How to master the 4 levels of AI adoption in companies
• Best practices for using Generative AI
• Advanced prompt engineering techniques
• How to integrate AI into your marketing and sales workflows
• How to plan any project with the 8'Rs method
• How to prioritize tasks for AI automation
• And much more...
Meet your instructors:
Nathan Labenz:
• Founder and former CEO of Waymark, a pioneer in AI-driven content creation
• Host of 'The Cognitive Revolution' podcast, exploring AI's impact on work, life, and society
• Member of OpenAI's Red Team
• AI consultant for leading companies and innovative startups
Max Peters:
• CEO of Adapta, Brazil's largest Generative AI startup
• Serial entrepreneur (built 4 companies that each surpassed 5 million in revenue)
All content has been carefully curated to ensure you can apply these learnings immediately, regardless of your technical background.
Does this make sense to you?
If so, don't miss this opportunity to transform your business with the tool of the century.
Enroll now.
01
Executives and leaders looking to enhance their business with AI.
02
Marketing and sales professionals who want to amplify their results.
03
Anyone who wants to get ahead using AI at work.
4I's technique to create perfect prompts in seconds (that sort of “increase ChatGPT's IQ”)
The 4 step framework to understand instantly where you should be using AI in your workflow
How to use artificial intelligence to boost your personal intelligence in minutes
How to position your company in the AI era and capture market share from competitors who haven't adapted
And much more…

Live sessions
Learn directly from Nathan Labenz in a real-time, interactive format.
Lifetime access
Go back to course content and recordings whenever you need to.
Community of peers
Stay accountable and share insights with like-minded professionals.
Certificate of completion
Share your new skills with your employer or on LinkedIn.
Maven Guarantee
This course is backed by the Maven Guarantee. Students are eligible for a full refund up until the halfway point of the course.
Mastering Generative AI for business
What can AI do today?
4 Levels of Generative AI adoption in companies
Understanding Generative AI
Capabilities and Limitations of Generative AI
Training Fundamentals
Essential AI Vocabulary
Best Practices For Using Generative Ai
The 4I’s for “Perfect Chats”
Best Practice Prompts, “Gold Standard” Exemples
Advanced Prompt engineering
Be sure to include enough context
Optimizing AI Performance
AI optimization Best Practices
The 4 Keys Activities
When should we use AI
Four Techniques Used for any kind of tasks - First Technique
Four Techniques Used for any kind of tasks - Second Technique
Four Techniques Used for any kind of tasks - Third Technique
Four Techniques Used for any kind of tasks - Fourth Technique
The second major tasks to help you with tools LLMs
Favorite author
Generative AI on Workflows
Quick ways to use Generative AI on your Marketing
Quick ways do you can use Generative AI In Sales
8'Rs Planning
Understanding the work Process Mapping
Prioritizing Tasks for AI Automation
Creating a Fictional company with AI
Introduction: Favorite Automation Workflows from the Adapta Team
Module 1: Lucas’s Workflow - AI News Scraper
Module 2: Kelvi’s Workflow - FUP Task Management Automation
Module 3: Lydia’s Workflow - Camilo, the AI Assistant in Slack
Module 4: Juan’s Workflow - Meta Funnel on WhatsApp
Nathan Labenz, founder and former CEO of Waymark, is a technology entrepreneur and distinguished artificial intelligence analyst. With a background in science and a keen eye for innovation, Nathan led Waymark from its inception to its status as a trailblazer in generative AI-powered content creation.
Currently, he hosts 'The Cognitive Revolution' podcast, where he explores the transformative impact of artificial intelligence on work, life, society, and culture. Through his insightful conversations with notable builders, researchers, and investors, Nathan helps business, policy, and academic leaders stay up to date with AI developments and implications.
Additionally, Nathan is a member of OpenAI's exclusive Red Team.
Get immediate access to the content
After confirming your registration, the content will be released via email.
Receive as a bonus a collection of management prompts that you can apply immediately to your business
Adapta will provide prompts for you to learn how to integrate AI into your team's main processes, from setting goals to hiring new employees.
Will be one step ahead of your competitors in the Generative AI Revolution
In this course, you'll understand how using AI will increase your market intelligence in a short time.