Cheat at Search with Agents

Doug Turnbull

http://softwaredoug.com

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4 people enrolled last week.

Agents are the new search engine. Go beyond RAG and keywords.

Humans increasingly search via chat, not search bars. Agentic search goes beyond RAG to incorporate agentic reasoning into the search process. Agents iterate, refine, and learn to use search tools in away monolithic RAG fails to.

Come to this class to:

  • Leverage agentic reasoning to go beyond RAG - Traditional RAG can't reason. An agent learns about retrieval systems and tailors its searches for more accurate results. Go beyond naive RAG towards agentic search

  • Craft effective retrieval - Focus an agent's reasoning on the user's task, not "search", with task-targeted search tools. Tools built for agents; not for humans.

  • Go beyond LLM as a judge - Integrate human and clickstream feedback to guide the agent's judgment towards what users want

  • Improve keyword search - Take lessons learned through agentic search back to traditional "search bar" search, simplifying query and content understanding

Come learn alongside search industry expert Doug Turnbull as we unpack how agents will change the search industry.

This class is a fun and experimental course, focused on play and experimentation. It's part of my quest to find new, practical frontiers in Information Retrieval. I hope you can join me!

What you’ll learn

Rethink search to put tireless agents at work for human users

  • Build search backends agents can reason about

  • Why agents love simplicity over complexity

  • Focusing tools on domain tasks, not "search"

  • Sidestep complex NLP to better understand queries

  • Iterate on query understanding through agentic approaches

  • Organize and structure content to be retrievable by an agent

  • How to integrate agentic approaches into a traditional search stack

  • Best practices to manage the agentic loop to save tokens, money, and prevent context rot

  • Technical approaches to extracting agentic insights (ie code generation)

  • An agent will by default use its judgments to iterate on relevance on its own. But shouldn't it use humans?

  • Integrating external feedback (user clicks, etc) into agentic relevance

  • Beyond LLM as a Judge to exploring how to iterate and improve retrieval for agents and humans

Learn directly from Doug

Doug Turnbull

Doug Turnbull

Led Search Reddit + Shopify. Wrote Relevant Search + AI Powered Search

Who this course is for

  • Search technologists that want to learn how to ensure RAG and agentic search win

  • Startups eager to get a fast start with a modern approach to search, sidestepping old, outdated practices

  • Data scientists that want to consider how agentic / LLM / RAG based search can be oriented towards user feedback and business outcomes

Prerequisites

  • Lexical Search basics (do you know what BM25 is)

    We will build on top of existing, core search knowledge

  • Basic search evaluation (judgments + metrics)

    We will use common search datasets that use metrics like NDCG, etc to measure search

  • Vector search basics (do you know what an embedding is?)

    Vector search will be one tool in our toolkit we'll apply to the agentic tools that we build

What's included

Doug Turnbull

Live sessions

Learn directly from Doug Turnbull in a real-time, interactive format.

Lifetime access

Go back to course content and recordings whenever you need to.

Community of peers

Stay accountable and share insights with like-minded professionals.

Certificate of completion

Share your new skills with your employer or on LinkedIn.

Maven Guarantee

This course is backed by the Maven Guarantee. Students are eligible for a full refund up until the halfway point of the course.

Course syllabus

12 live sessions • 2 lessons

Week 1

Feb 2—Feb 8

    Feb

    2

    Optional: Pre class help

    Mon 2/25:30 PM—6:30 PM (UTC)
    Optional

    Feb

    4

    Lesson 1 - Information Retrieval as an agentic process

    Wed 2/45:30 PM—7:00 PM (UTC)

    Feb

    6

    Office Hours

    Fri 2/65:30 PM—6:30 PM (UTC)

    Homework

    2 items

Week 2

Feb 9—Feb 15

    Feb

    11

    Lesson 2 - The agentic search loop

    Wed 2/115:30 PM—7:00 PM (UTC)

    Feb

    9

    Lesson 3 - Agentic tool design for search and retrieval

    Mon 2/95:30 PM—7:00 PM (UTC)

    Feb

    13

    Office Hours

    Fri 2/135:30 PM—6:30 PM (UTC)

Free lesson

Cheat at Search Essentials: Vectors and Embeddings cover image

Cheat at Search Essentials: Vectors and Embeddings

Learn how embeddings implement 'semantic search'

What is a 'vector embedding' and why do they capture meaning? And how can that be used to build a search system?

Tackle the practical realities vector retrieval

Why do we need a vector database? And why are they different from traditional search engines? Should they be different?

How are vector + lexical techniques combined?

Offer a concrete and concise explanation of how you will help students understand and apply this lesson.

Schedule

Live sessions

2-4 hrs / week

Three hours of courses. Optional guest talks from industry experts every week. Office hours to deep dive into your problems with your instructor

    • Mon, Feb 2

      5:30 PM—6:30 PM (UTC)

    • Wed, Feb 4

      5:30 PM—7:00 PM (UTC)

    • Fri, Feb 6

      5:30 PM—6:30 PM (UTC)

Projects

1-2 hrs / week

Optional labs to expand your knowledge and deliver into your team's codebase

Frequently asked questions

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$1,300

USD

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